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Fashion Forward: How McDonald’s Change Of Fashion Designers Are Changing the Game With Creativity At AFROTECH™

Black culture has long been a driving force in shaping fashion, yet that influence is not fully represented in the industry’s creative leadership. According to data from Zippia.com , only 7.3% of American fashion designers are Black. McDonald’s Change of Fashion program is committed to addressing this disparity and helping to elevate Black talent within the fashion industry. By working with five rising fashion designers, matched with five Black industry experts, the Change of Fashion program includes a year-long mentorship filled with access to valuable resources, education, and national exposure to industry experts, including the launch of a capsule collection. As we gear up for the 2024 AFROTECH™ Conference, blending style with purpose is more relevant than ever. Whether you’re into innovative streetwear or eco-conscious resort attire, the McDonald’s Change of Fashion designers are revolutionizing the game and helping people stand out, speak up, and show up as their most authentic...

Nov 7, 2024

Chad 'Ochocinco' Johnson Says McDonald's Was All He Could 'Afford' As A Kid — Now, He Owns Three Franchises

Chad “Ochocinco” Johnson’s backing of a popular fast-food chain appears to run deeper than just what’s on the menu.

Aug 14, 2023

Byron Allen Slams McDonald’s With Second Lawsuit, Seeks $100M And Punitive Damages

Byron Allen is doubling down on taking McDonald’s to court.

May 9, 2023

Meet Yolanda Travis, The Owner and Operator Who Took Over The First-Ever Black-Owned McDonald’s

Meet Yolanda Travis, the woman who now leads the first-ever Black-owned McDonald’s restaurant.

Feb 1, 2023

After Working At His Dad's McDonald's For $2/Hr, Dale Thornton Later Became The Chain's Youngest Franchisee In 2006

Dale Thornton followed in the footsteps of his father. Now, both he and his father own franchise locations of one of the most popular fast-food chains.   View this post on Instagram   A post shared by Thornton Enterprises (@thorntonenterprises_mcdonalds)

Oct 28, 2022

Entrepreneur Dale Thornton Donates $500K To Miles College, The Largest Donation By An Alum In The HBCU's History

A passage in the Bible says to direct your children on the path they should follow, and when they are older, they won’t depart. And, entrepreneur Dale Thornton is a testament to this.

Oct 18, 2022

'It Wasn’t The Best Business For Me' — Pusha T Partners With Arby's Again And Takes Ownership After Learning His Lesson With McDonald's

Pusha T is teaming up with Arbys for the second time this year to seemingly troll the company’s fast-food competitor McDonald’s, but not without partial ownership of his work.   View this post on Instagram   A post shared by Pusha T (@kingpush) “It’s the second diss track with @Arbys that buries ‘em,” Pusha T said in an Instagram post on Sept. 27.

Sep 27, 2022

Judge Reportedly Orders McDonald's To Face Byron Allen In $10B Racial Discrimination Lawsuit After Previously Dismissing It

McDonald’s has officially been ordered to stand trial in the $10 billion discrimination lawsuit brought forth by media mogul Byron Allen, Reuters reports. As previously reported by AfroTech, the suit accuses the fast-food chain of “racial stereotyping” by excluding Black-owned media from its advertising. As of Friday (Sept. 16), U.S. District Judge Fernando Olguin gave Allen the greenlight to attempt to prove that McDonald’s violated both federal and California rights by saying that his networks were not eligible for the “vast majority” of its advertising dollars.

Sep 22, 2022

McDonald's Taps TikTok Viral Sensation Tisakorean To Produce Its New Sprite Anthem

McDonald’s Sprite sending people into sensory overload has been an ongoing joke on social media. Now, the fast-food company has turned the comedic posts into a new anthem. @tisakorean #ad siLLy static _ mCdOnaLds 🤪 #McDonaldsStaticSprite ♬ Static – TisaKorean feat Sprite from McDonald’s

Aug 30, 2022

McDonald's USA, Keke Palmer Team Up To Award $220K In Grants To Young Black Leaders Changing The World

Just as young Black leaders deserve their flowers, financial support is incredibly beneficial to their journey. Following this sentiment, McDonald’s USA and Keke Palmer recently teamed up to help those impacting the community to continue doing just that.

Jul 8, 2022

Pusha T Reponds To Claim Estimating His Diss Track Gave Arby's $8.2M In Advertising Exposure Via Twitter

When it’s your time, it’s your time. As previously reported by AfroTech, Pusha T’s feud with fast-food company McDonald’s first began to brew after he wrote its “I’m Lovin’ It” jingle in 2003 with his brother, No Malice, in which they weren’t adequately compensated. According to Rolling Stone, the rapper said he received a one-time fee but no royalties. Then, he went off on the chain when Arby’s aired its commercial “Spicy Fish Diss,” on March 21. While it was for marketing purposes, shots were fired and now it’s being speculated that it could have brought success for the restaurant. On March 22, Complex reported, the track “netted the roast beef giant more than $8 million equivalent in advertising exposure.” The estimate was brought to the public’s attention by business analyst Darren Rovell, who noted that per Apex Marketing, “Spicy Fish Diss” brought in “equivalent advertising exposure” of an estimated $8,203,272. Value to Arby’s through 7pm ET: $8,203,272 in equivalent...

Mar 23, 2022

After Receiving No Royalties From Writing, 'I'm Lovin' It' In 2003, Pusha T Fires Shots At McDonald's In Arby's Ad

The beef between Pusha T and McDonald’s has recently resurfaced in quite an interesting turn of events. The rapper’s feud with the fast-food company first began to brew after he wrote its “I’m Lovin’ It” jingle in 2003 with his brother, No Malice, in which they weren’t adequately compensated. Justin Timberlake was reportedly paid $6 million for recording the hit. Now, according to Rolling Stone, Pusha T is getting the last laugh after the foul deal on his end of a one-time fee but no royalties. On March 21, Arby’s aired its commercial “Spicy Fish Diss,” bars courtesy of the Virginia emcee. The ad is for the sandwich company’s marketing purposes, but the shots fired are a bit more personal for him.

Mar 22, 2022

American Dream: Nicole Enearu Talks All Things McDonald's Including Owning Every Franchise In Compton

Sometimes the American dream is what you make it. For Nicole Enearu and her family, that dream has paid off. When the word “changemaker” comes to mind, one’s mind may go to the person who is out and about making things happen in the community. Enearu has been making it happen with one McDonald’s franchise at a time! As previously reported by AfroTech, Enearu and her family have managed to successfully open 13 McDonald’s franchises, generating nearly $50 million in revenue and employing more than 700 people in the community. The impact that this has had on her family is one thing, but for the community — it’s a whole different story.

Feb 21, 2022