Mielle Organics will be providing scholarships and more to Hampton University’s female athletes.
According to a news release, Mielle Organics, led by Monique Rodriguez (founder and CEO), and Hampton Athletics have cemented a multi-year partnership with the Historically Black College and University (HBCU) for its women’s basketball team.
“We are honored to partner with Mielle,” Tamisha Augustin, Hampton women’s basketball head coach, expressed in a news release. “Mielle is an innovator in textured hair products and care. We value our relationship and appreciate their efforts in proudly contributing to the success of our program.”
What’s more, the partnership will include an initial $200,000 donation, with another $100,000 being allocated to scholarships for the student-athletes through Rodriguez’s philanthropic initiative, Mielle Cares, which she co-founded with her husband, Melvin Rodriguez.
Already serving as the WNBA’s first textured hair care partner, Mielle’s business relationship with the league will help strengthen the new partnership. The WNBA will tag team to launch a mentorship program centering leadership and development even beyond the court.
“We’re thrilled to announce our multi-year partnership with the Hampton University Lady Pirates basketball team,” Rodriguez said in the news release. “As champions of women in sports and HBCU excellence, we’re pleased to support these trailblazing athletes who continue to break barriers and are credited with the most NCAA tournament appearances among HBCU women’s basketball programs! We are proud collaborators in empowering the next generation of athletes who will shape the future with confidence and pride in their textured hair. Let’s Go Pirates!”
Anthony D. Henderson Sr., director of intercollegiate athletics at Hampton, commented:
“At Hampton University, we take immense pride in our legacy of excellence both on and off the court. This groundbreaking partnership with Mielle represents more than just a partnership—it’s a celebration of HBCU Athletics and a commitment to the success of our student-athletes. By investing in scholarships, mentorship, and opportunities that uplift our players, Mielle is helping to pave the way for a brighter future for women’s basketball and the entire HBCU community. We are grateful for their vision and dedication to empowering the next generation of leaders.”
