LeBron James’ Mom Said ‘Trust Your Gut’ Over $10M Reebok Deal, Then He Signed With Nike For Over $90M And Moved Her Out Of Section 8 Housing

Florida A&M University (FAMU) has lost a significant grant that helped produced 60% of the nation’s Ph.D. graduates in pharmaceutical sciences. According to the Tallahassee Democrat, the Historically Black College and University’s (HBCU) pharmacy school and its Research Centers in Minority Institutions (RCMI) program will not receive planned funding because a $16.3 million grant supporting them was terminated on March 21. The grant, awarded by the National Institutes of Health (NIH) and renewed in 2024, was originally scheduled to run through March 2029. “The funding was awarded to support new faculty hires and enhanced research in key areas such as artificial intelligence, bioinformatics and cancer biology,” FAMU Interim President Timothy Beard said in a statement, according to the outlet. “For nearly 40 years, faculty and graduate students have relied on this center to conduct biomedical and health research.” He also mentioned, “The program is a critical contributor to the...

The 170 million TikTok users in the U.S., according to NBC News, will have access to the app for at least another 75 days. Is TikTok Getting Banned Tomorrow? On Friday, April 4, 2024, President Donald Trump announced plans to sign an executive order giving ByteDance, the China-based owner of TikTok, an additional 75 days to find a non-Chinese buyer. “My Administration has been working very hard on a Deal to SAVE TIKTOK, and we have made tremendous progress,” Trump wrote in a TruthSocial post. “The Deal requires more work to ensure all necessary approvals are signed, which is why I am signing an Executive Order to keep TikTok up and running for an additional 75 days.” On April 24, 2024, former President Joe Biden signed a law requiring ByteDance to sell the app to a U.S. company within one year or risk a ban, AFROTECH™ previously reported. Lawmakers and national security experts have expressed concerns over China’s potential access to ByteDance’s U.S. user data and its ability to...

While fans are focused on new music, Cardi B is focused on creating generational wealth. Cardi B has aligned herself with various endorsement deals over the years from Pepsi, Reebok, NYX Professional Makeup, and Fashion Nova, which she worked with earlier on in her career. As AFROTECH previously told you, Fashion Nova paid the rapper $200 for every post back in 2016, two years before the release of her successful debut album “Invasion of Privacy.” That number went as high as $20,000 per month, according to Vox. In April 2024, she revealed she was earning over $5 million from brand deals. Cardi B has proven she is able to bring in the dough for companies, and over the past couple of years she is now doing the same on her own terms. In 2021, Cardi B launched Whipshots in partnership with Starco Brands, which sold 5 million cans within three years, a press release mentions. View this post on Instagram A post shared by Whipshots ™ (@whip_shots) Launching Apparel And Beauty Brands Cardi...

Apple faces its largest decline since 2020, leading the race of significant drops in technology stocks as President Donald Trump announced a 10% tariff on all imported goods and higher duties targeting specific countries, according to CNBC. Trump shared the news about tariffs from the White House’s Rose Garden after the market closed on Wednesday, April 2, 2025, raising concerns about a potential global trade war . According to a White House fact sheet, the tariffs will take effect at 12:01 a.m. EST on Saturday, April 5, 2025. “Today, President Donald J. Trump declared that foreign trade and economic practices have created a national emergency, and his order imposes responsive tariffs to strengthen the international economic position of the United States and protect American workers,” the fact sheet read. On Thursday, April 3, Apple stock declined by over 8%, Meta Platforms and Amazon each dropped about 7%, and Nvidia and Tesla experienced declines of over 4%, per CNBC. The...

Cost of Doing Business (CODB), the holding company co-founded by Topicals CEO Olamide Olowe and President Sochi Mbadugha, has acquired premium haircare brand Bread Beauty Supply. According to a news release, the acquisition is CODB’s first step in building brands that connect culture, community, and commerce — especially as many companies scale back their diversity, equity, and inclusion (DEI) efforts . “At a time when DEI commitments are being rolled back, it’s critical that Black-owned businesses not only survive — we have to win,” Olowe said. “Maeva Heim, BREAD’s Founder, is one of the most talented creatives in the space and has led BREAD to have a major impact in the hair care industry, and with CODB’s resources and expertise, we’re ensuring that it continues to grow while remaining deeply rooted in its mission and creative ethos.” Photo Credit: Gold Owolabi With Bread now under CODB, the brand is set for growth while preserving its commitment to textured hair care. The...

Costco’s consumer base is on the rise. According to Retail Brew, the retailer has continued seeing an increase in its foot traffic, having reached its 13th consecutive week during the week of March 17. Costco’s influx of customers is in part due to its decision to uphold diversity, equity, and inclusion (DEI). It sparked a “buy in” led by Civil Rights activist Rev. Al Sharpton in January 2025 at Costco Wholesale, 1055 Hudson St., in Union, NJ. “We are planning to release a boycott list in the coming days,” Sharpton told TMZ at the time. “But in the interim, we are going to do a ‘buy-cott,’ which means we are going to support those who support diversity.” As AFROTECH™ previously told you, Costco’s board of directors requested for its shareholders to vote against a proposal from the National Center for Public Policy Research (NCPPR) that would dismantle its DEI programs. “Our success at Costco Wholesale has been built on service to our critical stakeholders: employees, members, and...

In a political landscape where economic promises often shift with the news cycle, one topic has managed to grab headlines and public curiosity alike: DOGE checks. Tied to the Department of Government Efficiency (DOGE) — an initiative linked to Elon Musk and President Donald Trump’s administration — the proposed stimulus would direct billions in alleged government savings back to American taxpayers. But is this an actual policy shift or a high-profile thought experiment? Here’s what we know. What Are DOGE Checks? DOGE checks are a proposed stimulus payout drawn from cost-cutting measures implemented by DOGE. Since its launch in January, DOGE claims to have saved the federal government $130 billion by downsizing federal agencies and eliminating redundancies. According to Newsweek, the Trump administration has set a $2 trillion savings goal, with the potential for Americans to receive direct financial benefits from these efforts. The term “DOGE checks” gained traction following a...

Amazon, owned by Jeff Bezos, has placed a bid to acquire TikTok. As AFROTECH™ previously told you, the app owned by ByteDance is facing a ban in the United States due to its association with China — although TikTok states it is not tied to the Chinese government. The app will only avoid a ban if it is sold to a company based in the United States. At the time of this writing, ByteDance has shown no interest in selling TikTok, which reaches over 170 million users in the United States, despite the ban’s looming deadline of April 5. The target date was extended by 75 days after Donald Trump signed an executive order upon assuming office on Jan. 20. “We have been fighting to protect the constitutional right of free speech for the more than 170,000,000 Americans who use our platform every day to connect, create, discover, and achieve their dreams,” TikTok CEO Shou Zi Chew said on the platform. “On behalf of everyone at TikTok and all our users across the country, I wanna thank President...