Sarah Rand

On the first day of the new Trump administration, the President issued an executive order to revoke several DEI (Diversity, Equity and Inclusion) protections. This policy change enabled companies across the country to eliminate DEI hiring practices, protections and related incentives. As a result, many prominent businesses revealed that their commitment to DEI had largely been driven by legal requirements rather than genuine support. While some companies, such as Costco, Apple and Delta Airlines, have maintained a strong commitment to supporting marginalized communities , numerous others in the tech, automotive and grocery sectors have removed DEI frameworks from their policies. Given the growing importance of DEI to a significant portion of the American public, consumers are increasingly making more informed choices about where they spend their money. In fact, many have begun to consider boycotting businesses that do not align with their values. For those who prioritize DEI, we...

Ross Dress for Less has long been a dominant player in the low-price retail space. It offers a broad selection of products at compelling discounts. Its value proposition, driven by significant cost savings, has made it a popular choice among budget-conscious consumers, particularly within Black communities. Over time, Ross has solidified its position as a go-to destination for those seeking both variety and affordability. However, as the retail landscape evolves, questions are emerging regarding the company’s stance on Diversity, Equity and Inclusion (DEI) , particularly in light of recent regulatory changes. The new Trump administration’s ban on DEI initiatives has triggered a wave of corporate reassessments . Many businesses are either willfully or forcefully publicly stating their position on DEI policies. As a result, consumers are increasingly scrutinizing the values of the brands they support. This shift in consumer behavior signals that buying decisions are no longer solely...

Coca-Cola is one of the most popular soft drinks in the world. Well-known for its iconic red branding, this fan favorite has been gracing the shelves of stores since 1886. While it comes from humble beginnings in Atlanta, Georgia Coca-Cola has become a global soft drink sensation; their plethora of products has made a tremendous profit. According to company reports , they made $215 million in just the first quarter of 2024. While the numbers certainly support Coca-Cola’s success, some consumers are starting to question the moral compass of the globally influential brand. Along with countless other popular companies , Coca-Cola is being put in the hot seat. With the ongoing ban on DEI on the federal level, many companies are choosing to follow suit. Some are sticking with inclusive initiatives but overall those seemingly anti-DEI are getting the most attention. These companies are either altogether getting rid of their diversity initiatives or making significant changes to company...

DEI (Diversity, Equity and Inclusion) initiatives have been quickly scaled back or removed entirely across America following the Trump administration’s recent orders. Upon entering office last month, he banned DEI programs and even removed inclusive wording. Resources for underrepresented Americans on federal and corporate websites are disappearing by the day and many companies are following suit . This disappointing truth has led to a public uproar and general disappointment with obvious digressions from inclusiveness . What’s even more sobering is many companies’ silence or steady reversal of their previous commitments to progressive programs. Day by day companies are either doubling down , scaling back or completely switching up on their DEI efforts. No matter if their renunciations are quiet are bold, people are starting to pay more attention to corporate motives surrounding workplace inclusivity. Which Companies Are Still Supporting DEI? Christina @ wocintechchat.com/Unsplash...

Just under two weeks of occupying the role of President, Donald Trump has made major money and policy moves. He signed a record number of executive orders on the very day he was inaugurated, and has since terminated all federal DEI programs . Removal of the guidelines that promote fair treatment in and beyond the workplace has been met by a public uproar. The subsequent order to plan a mass layoff of DEI employees has since been in effect. According to the title of Trump’s memos, this change was made as a way of “Ending Radical and Wasteful Government DEI Programs and Preferencing and Initial Rescissions of Harmful Executive Orders and Actions.” But that’s not nearly the end of his changes – there have been other significant efforts to downsize the federal government. As of Jan. 28, 2025, federal employees have been notified of a deferred resignation program which is still being demystified. Breaking Down The Deferred Resignation Program (Iwaria Inc/Unsplash) In a mass email, the...