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Issa Rae refers to Sienna Naturals’ expansion with Sephora as a “dream come true.” Rae co-founded the award-winning hair care brand Sienna Naturals, which was first envisioned by Hannah Diop in 2012. Diop, reflecting on her own challenges in finding hair products that met her needs, recalls how clarifying shampoos fell short in restoring her hair’s health during her time on the swim team. This firsthand experience played a pivotal role in shaping Sienna Naturals, a brand founded on a proprietary clean chemistry approach that prioritizes scalp health , according t o the brand’s website. The haircare line is powered by hydrating, abiotic, pH-balanced ingredients (H.A.P.I.). “The first impression I want people to have when they use Sienna Naturals is how beautiful their hair is. So that wet-feel design is very intentional,” Diop told AFROTECH™. Photo Credit: Sienna Naturals When Rae discovered Sienna Naturals, she was in the process of learning how to best care for her natural hair...
Issa Rae proudly represents her home state as a powerhouse actress, producer, and entrepreneur. The Los Angeles, CA, native, well known for her rise from “ Awkward Black Girl” to “Insecure” continues to stretch herself in new ways. “ One of Them Days,” featuring SZA and Keke Palme r, made its way to the big screen in 2025, marking Rae’s first feature film released under her production company, Hoorae. According to Variety and Collider, the film made $22.2 million after its first two weekends, including the extended Martin Luther King Jr. holiday. View this post on Instagram A post shared by Issa Rae (@issarae) Just a few months earlier, Rae made a new dent in the hospitality space, opening Somerville in South Los Angeles, a restaurant offering a “progressive American dining experience.” This marked her second food and drinks venture, as she had expanded Hilltop Coffee + Kitchen to the city in 2023, per Forbes. View this post on Instagram A post shared by Issa Rae (@issarae) Rae has...
There are nuances surrounding the support of Black-owned businesses in the wake of companies dismantling their DEI efforts. Walmart and Target are among the major companies that have boldly announced they will scale back their efforts in diversity, equity, and inclusion. This list also includes Meta, Amazon, McDonald’s, and Nasa. “We’ve been on a journey and know we aren’t perfect, but every decision comes from a place of wanting to foster a sense of belonging, to open doors to opportunities for all our associates, customers, and suppliers, and to be a Walmart for everyone,” Walmart said in a statement, according to AdWeek. Walmart’s shareholders do not align with its board of directors, expressing “deep disappointment,” as AFROTECH™ previously reported. What’s Going On At Target? Target has followed suit, placing a red light on its three-year DEI commitment. According to NBC News, the retailer will no longer send reports to an external diversity-focused group and will dismantle its...
Melissa Bradley is turning a new leaf! Since 2016, Bradley, who was featured as an AFROTECH™ Future 50 Dynamic Investor, has been the proud founder of Washington, DC-based 1863 Ventures, which provides business development programs, coaching, mentorship, and access to capital primarily for new entrepreneurs, as noted on her LinkedIn profile. As AFROTECH™ previously reported, the venture aims to create $100 billion in wealth for the “New Majority,” Black and brown entrepreneurs. This goal is reflected in its portfolio, which comprises 90% Black-owned businesses, including the following: Nubian Heumann Eu’Genia Shea Harlem Candle Co. The Black Girl Doctor Now, eight years into 1863 Ventures’ inception, the Washington Business Journal has reported that the organization’s board voted to close down 1863’s nonprofit arm, which focused on early-stage companies. Currently, Bradley is on the hunt for a partner who can take on ownership of its portfolio companies, which have benefited from an...
Issa Rae has opened a new restaurant in Los Angeles. The actress and serial entrepreneur , already renowned for the community-focused Hilltop Kitchen + Coffee, is expanding her presence. With the same spirit, she brings a new energy to Los Angeles through her latest venture, Somerville. “Always wanted a neighborhood lounge to complement the special community that is View Park-Windsor Hills. The genius GVO Gentlemen said, how about a restaurant? @somerville.slauson — an ode to the classic, artistic past of Black South Central L.A? And sure, the ambience will be fantastic, but the food and cocktails will keep you coming back,” Rae said in a post shared on Instagram. View this post on Instagram A post shared by Issa Rae (@issarae) Customers can visit Somerville at Park-Windsor Hills, which GVO describes as a “progressive American dining experience.” According to the restaurant’s website, its extensive menu includes the Somerville burger, pan seared ora king salmon, and Mary’s organic...
Melissa Bradley set out on a mission to address the lack of financial resources available to Black founders in Washington, D.C., and ultimately surpassed even her own expectations in achieving this goal. She created a national organization called 1863 Ventures, a name that pays homage to the year of the Emancipation Proclamation, symbolizing the organization’s commitment to economic empowerment and social justice. 1863 Ventures has helped various businesses reach over one million dollars. Before her successful organization became a vast resource for many Black founders, Bradley had always had an eye for business. After receiving her Bachelor of Science in Finance from Georgetown University in 1989, she received her master’s degree in business administration (MBA) in Marketing at American University in 1993. Bradley’s education prepared her to pursue a life of entrepreneurship, even if it included dealing with complex societal realities. On Nov. 14, during the session “Founder’s...
A class on Issa Rae’s legal life will be taught at Georgia State University College of Law. Black Enterprise reports that George State University law professor Moraima “ Mo ” Ivory designed the course to highlight the legal considerations essential for celebrities with high-profile careers. As a result, the law students will be able to gain a firsthand account from the “ Insecure ” creator herself. She will speak to the class about contracts she has created to land deals over the past decade. As AFROTECH™ previously reported, some of her contracts include a substantial $40 million, five-year deal that dates back to 2021. This deal is in partnership with her media production company, Hoorae , and WarnerMedia. According to Variety, the agreement granted HBO, HBO Max, and Warner Bros. Television the exclusive rights to her television work, as well as a first-look film deal across various WarnerMedia brands. “T his is the first class where every single contract was the actual artist...
Issa Rae transformed her online presence from an “awkward Black girl” to a media mogul with several hit series. Now, she’s channeling her success into empowering the next generation of creators, helping them forge their own paths in the industry. As shared in a press release, the award-winning actress, writer, and producer’s management firm, ColorCreative, which promotes women and minority talent, has partnered with Tubi to launch Stubios. The program will help five creative teams develop debut projects that will premiere on the streaming platform. ColorCreative will provide mentorship, while Tubi will fund the productions, according to TubeFilter. “I am deeply passionate about creating pathways to sustainable careers into Hollywood for creatives of diverse backgrounds,” Issa Rae previously said in a statement. “We at ColorCreative are thrilled to see Tubi taking this important and bold step, and we’re excited to support and guide Stubios creatives on their first long-form...
Melissa Pennington is leveraging the advancements of technology to improve her work in human resources (HR). Exposure To Human Resources The Queens, NY, native carries more than two decades in the sector, which she was first introduced to as a high school student. She took a Myers-Briggs personality test, which suggested she consider a career in HR. She was unfamiliar with what it entailed until further research. “I remember thinking, ‘What is that?’ The more I explored, the more I realized how perfectly it aligned with who I am,” she told AFROTECH™ in an email interview. “As I grew into my career, I started to understand the impact HR could have — not just as the department dealing with policies or consequences, but as a true catalyst for positive change.” Pennington’s focus in her work would settle on nonprofits and medium to small-sized businesses. This was inspired by her grandmother, who moved to the United States in pursuit of the American dream. She owned multiple beauty...
The lawsuit preventing Fearless Fund from allocating funding to Black women entrepreneurs has been settled. As AFROTECH™ previously reported, Fearless Fund, currently led by founding partner Arian Simone, was sued by legal activist Edward Blum and his American Alliance for Equal Rights group. In the lawsuit, filed in the U.S. District Court in Atlanta, GA, in August 2023, the investment firm had been accused of “explicit racial exclusion” for creating a grant program that was “open only to Black females,” with the lawsuit alleging that it went against the Civil Rights Act of 1866. Blum and the group flagged Fearless Fund’s efforts of providing $20,000 in grants and mentorship directed to Black women due to a violation of “race neutrality,” The Washington Post reports. Initially, U.S. District Judge Thomas W. Thrash was in favor of the Fearless Fund, which at the time had been guided by Simone and COO Ayana Parsons, who later stepped down from her role in April 2024. View this post...
Issa Rae has landed a deal with a major retailer. As AFROTECH™ previously reported, Rae joined forces with Hannah Diop’s Sienna Naturals in 2020, becoming a co-founder of the haircare line focused on Afro-textured hair. Per its website, Sienna Naturals uses Rooted Technology in its formulations to restore hair health beginning with the scalp. “It is our clean technology promise to our textured hair community. The result is a clean haircare formula with performance superior to that of conventional haircare,” the company website mentioned. Now, the company will be able to reach more individuals in the textured hair community after securing a deal with Sephora to sell its products on the cosmetic retailer’s online store, a press release sent to AFROTECH™ mentioned. “We are excited to partner with Sephora to make Sienna Naturals even more accessible for consumers,” said CEO and co-founder Diop, per the press release. “Our mission is to empower everyone to embrace their natural hair with...
Melissa Bradley is a dynamic investor leading a multi-billion-dollar initiative to uplift minority entrepreneurs. She is the founder and managing partner of 1863 Ventures, a Washington, DC-based nonprofit accelerator and venture fund that began to realize its purpose once it veered away from a “one-size-fits-all” mindset, AFROTECH™ previously reported. “Once we were able to identify what were the unique needs of each of those segments, then, we’ve now developed respectfully an award-winning set of programs around that, which has allowed us to generate over a billion dollars of new revenue by our businesses,” Bradley previously told AFROTECH™ at the Goldman Sachs 10,000 Small Businesses Summit in 2022. “We’ve created over 3,000 jobs in the last five years. And luckily, we had a 95% survival rate post-COVID for all of our businesses.” Furthermore, among 1863 Ventures’ efforts is the 3Rs (Recovery, Rebuild, Resilience) business development program, which launched in 2021 to provide...
Issa Rae has expanded her business empire with yet another venture that caters to creatives. Business Insider reports that the media mogul has launched Ensemble, a company that works to connect brands with Black and brown creators. Moreover, the ultimate mission is to be a part of closing the creator pay gap between creators of color and their white counterparts. Funded by Rae, the company is already working with 50 creators such as comedian Mark Phillips, who is co-founder of the popular social media collective RDCWorld. What’s more, several major brands have joined Ensemble’s roster, such as Pepsi, Chili’s, and Popeyes. “We want Ensemble to be seen as a general market company,” said Montrel McKay, president of development and production at Hoorae Media , Rae’s media and entertainment company. “We want to go after media budgets. We don’t want to go after small allocations that are for diversity buys. That’s why it’s important to work with Pepsi out of the gate — we want to show the...
Melissa Joyner has worn a myriad of hats, but she has now added another layer to her repertoire, stepping into the role of a first-time virtual reality (VR) director. According to information provided to AFROTECH™, the actor with screen credits including the FX network’s miniseries “Mrs. America” and Spectrum Originals TV series “The Bite” has reimagined the Southern Nigerian folktale “The Woman with Two Skins.” The original tale follows the story of Adiaha, a Spider’s daughter who is given two skins. One is her external skin, perceived as unpleasant to the eye and a way of protection, and the other is her inner self, later revealed as beautiful. Joyner drew many questions from the original storyline that transformed it into a source of inspiration. “I dove deep, searching for an African-American ‘fairytale’ and was graced by ‘The Woman with Two Skins’ from Nigeria. Immediately struck, first by the title, then by the premise,” Joyner told AFROTECH™ in an email interview. “We all...
The date Oct. 1, 2023, holds weight for the Beyhive for two reasons. One, it’s the day that Beyoncé closed out the “Renaissance World Tour” in Kansas City, MO, and two, that same night she shared a teaser for “Renaissance: A Film by Beyoncé.” Released on Dec. 1, fans lined up to watch the documentary concert film at AMC Theatres. And while the impact was already felt within that limited time of its showing, a new report shares the true magnitude of it all. According to The Hollywood Reporter, AMC Theatres announced that its fourth-quarter revenue for 2023 was $1.10 billion with a net loss of $182 million. In 2022, it had revenue of $990.9 million and a net loss of $287.7 million. The outlet details that AMC Theatres CEO Adam Aron said “literally all” of the company’s increase in revenue was due to Beyoncé and Taylor Swift’s concert films. “What is particularly noteworthy is how much AMC benefited from our trailblazing industry leading efforts with our highly successful distribution...