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Kanye West has been making headlines over his public battle with corporations for weeks now. As AfroTech previously reported, Kanye West recently declared it was time to cut ties with Gap and adidas and go at it alone. “It’s time for me to go it alone,” West told Bloomberg. “It’s fine. I made the companies money. The companies made me money. We created ideas that will change apparel forever. Like the round jacket, the foam runner, the slides that have changed the shoe industry. Now it’s time for Ye to make the new industry. No more companies standing in between me and the audience.”
When the culture is at the forefront of the content, everyone wins. For decades, Sway Calloway and Rahman J. Dukes have been committed to sharing stories with our people in mind. Initially, they were the brains and face behind the popular MTV News segments throughout the 90s and early 2000s. Now, they are on a mission to lead the way when it comes to content that truly reflects the Black experience in America through POLARIS, a 100 percent Black-owned streaming platform. With iconic journalists like Calloway and Shaheem Reid behind the platform, along with Dukes, who was a former executive at both MTV News and REVOLT TV, it’s the perfect recipe for success that does not require sacrifices from the people that the content is specifically designed for.