Rapper and entrepreneur Pusha T has entered the coffee scene. A post on his Instagram page revealed his latest venture, Grindin, a coffee brand inspired by the Clipse single.   Some customers got an exclusive first look at Pusha T’s creation at Café Tropica in Los Angeles, where they sampled its high-caffeine blend on Nov. 16, 2024, Complex notes. View this post on Instagram A post shared by Pusha T (@kingpush) Reflecting on the venture Pusha T commented, “All my dreams & ideas start from my passions. Luckily I have been able to find partnerships and platforms to help bring my visions to life. This is just a piece of me & how I start my day.” View this post on Instagram A post shared by Pusha T (@kingpush) “Looking ahead, Pusha T plans to launch a proprietary blend in the upcoming year. He also aims to expand nationally, positioning the brand as ‘premium yet accessible’ within the market.” “Like-minded hard workers will find that Grindin is the tool they need to get things done,” a...

Jasmine Crowe-Houston is scaling her efforts to combat food insecurity. As AFROTECH™ previously reported, she is the founder of the Atlanta, GA-based startup Goodr, which leverages technology to reduce food waste and distribute it to those in need. “[Goodr] uses technology to solve hunger — that’s our big focus. I think we are taking a radically different approach to how this country solves hunger and food waste,” she previously told AFROTECH™ in an interview. “A lot of times people say to me, ‘How is this a business? How can this be profitable?’ But the main thing is people have to understand that billions of dollars get spent every year on food insecurity and trying to make sure people have access to food. But, it typically only goes to the same organizations.” She continued, “And what we’re trying to do is come in and kind of disrupt that and say, ‘Listen, we’re getting a lot wrong about solving hunger if we’re always going to give money to the same people. We’re going to keep on...

Ice Cube is celebrating wins in different sectors. As AFROTECH™ previously reported, Ice Cube has been investing his time in his BIG3, a 3-on-3 basketball league that has been expanding to Los Angeles, CA; Detroit, MI; Houston, TX; and Miami, FL. Its presence in the aforementioned states follows a reported $10 million sale each in an effort to adopt a city-based model. “We need to plant our roots in cities so we can be more than a rolling all-star game coming through,” Ice Cube previously told Bloomberg. “It’s really about growing the sport and the league.” While he is gaining momentum in the sports world, he is also growing in the entertainment space. According to a news release, his production company Cube Vision has landed an expanded partnership with Paramount Global. The partnership builds on an existing relationship between the parties, who have previously collaborated with the taping of the Big3 basketball league games, which aired on CBS, as well as on other projects. The...

Piersten Gaines’ Pressed Roots is now on location No. 4 and counting. Houston Chronicle reports that the blowout bar for textured hair has opened a new salon in Houston, TX. Located in the Centre at Post Oak, the new spot accommodates 50 hair stylists, the outlet details. Before having four brick-and-mortar locations in Dallas, Arlington, Plano, and now, Houston, Gaines and the Pressed Roots team did popups around the time the company’s vision first came to life in 2018, as previously reported by AFROTECH™. After having her share of poor experiences at hair salons, Gaines created the company’s business model to fill the void of access to affordable, quality styling for textured hair of all types. “We spend a lot of money, a lot of time in salons, and the level of services just do not match the money we’re spending,” Gaines told Fortune. “Our goal is to make quality hair care accessible.” Moreover, to ensure that hair health, time, and top-tier customer service are prioritized for...

Founder Tavia Green is extending her solution for natural hair to reach all women.

In any sports competition, coaches go into each game with a specific strategy. From determining who will be a part of the starting lineup to tricking plays to throw the opponent off, every game is built with tools to ensure the team’s success. But what happens when the tried-and-true approach to the game no longer works? For the more traditional and antiquated coaches, they will more than likely stick to the routine, hoping everything will work itself out. However, for those who desire to see change on the fields or courts, the coach will implement a new strategy and approach aimed at getting the results they’ve planned for. The same can be paralleled in the world of tech. Although the industry is experiencing challenging times due to the current job climate, the field still suffers from diversity. According to a 2023 McKinsey Institute for Black Economic Mobility report, Black people represent 12% of the United States workforce, while only 8% hold tech jobs. The people at...

YouTube may have just announced a game-changer and advantage over its competitors.

Minnesota just got its first Black-owned bank, and it’s nestled in the twin cities. Specifically located in Minneapolis, Detroit-based First Independence Bank opened its first location outside of Michigan and the new site is the first of two that will be in Minneapolis.