Ice-T just linked up with Cheerios to promote health and wellness. Yahoo! Entertainment reports Ice-T will serve as a coach for its promotional campaign “Pour Your Heart Into It.” Announced Wednesday, a workout series is set to launch in hopes of encouraging more Americans to live healthier lives through body movement, and of course, a hard to resist bowl of Cheerios. “This stuff doesn’t have to be hard. It can be as simple as a bowl of Cheerios and a walk around the block,” Ice-T said, according to AllHipHop. “That’s why I wanted to join Buzz to share some different ways to start to get your heart pumping regularly, and help make diet and exercise a happy part of your day.” View this post on Instagram A post shared by Cheerios (@cheerios)